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Marketing On Steroids Jay Conrad Levinson is probably the most respected marketer in the world. In his new ebook Jay reveals how you can use marketing steroids legally to make your business insanely profitable. Click here to learn more about Marketing On Steroids.

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The ebook tells you how you can put your marketing on steroids.
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http://www.MarketingOnSteroids.com/g.o/USERNAME

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Articles
All you have to do is copy the article you want below and paste it on your website, in your newsletter, or send it to your friends. When you copy the article, don't forget to include the resource box at the bottom of the article. Your affiliate ID needs to be inserted.

Additionally, if you have an e-zine or newsletter, you can feature this article. You can also offer the article as a "free report" in forums and newsgroups (no spamming please), and load it into your autoresponder to be delivered automatically to those who request it.

Article # 1
What do People Want Online? It's not what you think it is.

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What do People Want Online? It’s not what you think it is. by Jay Conrad Levinson What people want online is a question guerrillas ask themselves a lot. Whether it's for fun or work or something else, understanding a consumer's motives once he or she logs on is a necessity. But the experts don't seem to agree on what people want. Some folks see the web as a vast, new field for advertising messages, assuming that while people may want to do something else, if we can entice them with flash, we can sort of trick them into paying attention to our products and services. Guess what. That’s not gonna happen. Other folks seem to subscribe to the notion that people online are looking for entertainment on the Internet, and therefore they construct messages aimed at persuading while playing. And, in other cases, the time-honored direct-response model wins out: Grab people when you can, get 'em to take an action, and then market, market, market. The answer may be that the consumer has and wants a lot more control than we give him/her credit for. Today, webmeisters are in control. Sort of. In a perfect cyberworld, people will be in control. Sort of. Two recent studies shed light upon this dilemma. One was conducted by Zatso. The other was conducted by the Pew Research Center. Zatso and Pew. (Those guys didn’t spend much time reading "how-to-name-your-company" books, I guess.) Still, both of their studies illuminated the answer as to what people want to do online. The answer, as most answers, is very utilitarian: People want to accomplish something online. They're not aimless surfers hoping to discover a cybertreasure. Instead, the average Net user turns out to be a goal-oriented person interested in finding information and communicating with others – in doing something he or she set out to do. Look at the Zatso study. "A View of the 21st Century News Consumer" looked at people's news reading habits on the web. It revealed that reading and getting news was the most popular online activity after email. The guerrilla thinks, "That means email is number one. How might I capitalize on that?" One out of three respondents reported that they read news online every day, with their interests expanding geographically — local news was of the most interest, U.S. news the least. Personalization was seen as a benefit, too. Seventy-five percent of respondents said that they wanted news on demand and nearly two out of three wanted personalized news. The subjects surveyed liked the idea that they, not some media outlet, controlled the news they saw. They feel they're better equipped to select what they want to see than a professional editor. Again, control seems to be the issue. Again, guerrillas think of ways to market by putting the prospect in control. The Pew Research Center study revealed that regular net users were more connected with their friends and family than those who didn't use the Internet on a regular basis. Almost two-thirds of the 3,500 respondents said they felt that email brought them closer to family and friends — significant when combined with the fact that 91% of them used email on a regular basis. That’s 91%. It took VCRs 25 years to achieve such market penetration. What did people in this study seem to be doing online when they weren't doing email? Half were going online regularly to purchase products and services, and nearly 75 percent were going online to search for information about their hobbies or purchases they were planning to make. Sixty-four percent of respondents visited travel sites, and 62 percent visited weather-related sites. Over half did educational research, and 54 percent were hunting for data about health and medicine. A surprising 47 percent regularly visited government web sites, and 38 percent researched job opportunities. Instant messaging was used by 45 percent of these users, and a third of them played games online. Even with all the hype in the media, only 12 percent said they traded stocks online. What does this mean to e-marketers? It means that if you’re constructing a site for goal-oriented consumers, you'd better make sure you can help facilitate their seeking. Rather than focus on entertainment, flash, and useless splash screens, the most effective sites are those that help people get the information they want when they need it. Straightforward data, information that invites comparison, and straight talk are going to win the day. A client buddy of mine showed me his website which heralds his retail location and attempts to sell nothing online. He said it has been the biggest moneymaker in the history of his 35-year old company. Then he apologized for its lack of glitter and special effects. He asked how his site could be so successful even though it lacked anything to add razzmatazz and dipsydazzle. Now, you know the answer. Jay Conrad Levinson is probably the most respected marketer in the world. He is the inventor of "Guerrilla Marketing" and is responsible for some of the most outrageous marketing campaigns in history -- including the "Marlboro Man" -- the most successful ad campaign in history. In his latest book, "<a href="YOUR AFFILIATE LINK">Put Your Internet Marketing on Steroids</a>" Jay reveals how you can use marketing steroids legally to make your business insanely profitable.

Text Version

What do People Want Online? It's not what you think it is. by Jay Conrad Levinson What people want online is a question guerrillas ask themselves a lot. Whether it's for fun or work or something else, understanding a consumer's motives once he or she logs on is a necessity. But the experts don't seem to agree on what people want. Some folks see the web as a vast, new field for advertising messages, assuming that while people may want to do something else, if we can entice them with flash, we can sort of trick them into paying attention to our products and services. Guess what. That's not gonna happen. Other folks seem to subscribe to the notion that people online are looking for entertainment on the Internet, and therefore they construct messages aimed at persuading while playing. And, in other cases, the time-honored direct-response model wins out: Grab people when you can, get 'em to take an action, and then market, market, market. The answer may be that the consumer has and wants a lot more control than we give him/her credit for. Today, webmeisters are in control. Sort of. In a perfect cyberworld, people will be in control. Sort of. Two recent studies shed light upon this dilemma. One was conducted by Zatso. The other was conducted by the Pew Research Center. Zatso and Pew. (Those guys didn't spend much time reading "how-to-name-your-company" books, I guess.) Still, both of their studies illuminated the answer as to what people want to do online. The answer, as most answers, is very utilitarian: People want to accomplish something online. They're not aimless surfers hoping to discover a cybertreasure. Instead, the average Net user turns out to be a goal-oriented person interested in finding information and communicating with others -- in doing something he or she set out to do. Look at the Zatso study. "A View of the 21st Century News Consumer" looked at people's news reading habits on the web. It revealed that reading and getting news was the most popular online activity after email. The guerrilla thinks, "That means email is number one. How might I capitalize on that?" One out of three respondents reported that they read news online every day, with their interests expanding geographically -- local news was of the most interest, U.S. news the least. Personalization was seen as a benefit, too. Seventy-five percent of respondents said that they wanted news on demand and nearly two out of three wanted personalized news. The subjects surveyed liked the idea that they, not some media outlet, controlled the news they saw. They feel they're better equipped to select what they want to see than a professional editor. Again, control seems to be the issue. Again, guerrillas think of ways to market by putting the prospect in control. The Pew Research Center study revealed that regular net users were more connected with their friends and family than those who didn't use the Internet on a regular basis. Almost two-thirds of the 3,500 respondents said they felt that email brought them closer to family and friends -- significant when combined with the fact that 91% of them used email on a regular basis. That's 91%. It took VCRs 25 years to achieve such market penetration. What did people in this study seem to be doing online when they weren't doing email? Half were going online regularly to purchase products and services, and nearly 75 percent were going online to search for information about their hobbies or purchases they were planning to make. Sixty-four percent of respondents visited travel sites, and 62 percent visited weather-related sites. Over half did educational research, and 54 percent were hunting for data about health and medicine. A surprising 47 percent regularly visited government web sites, and 38 percent researched job opportunities. Instant messaging was used by 45 percent of these users, and a third of them played games online. Even with all the hype in the media, only 12 percent said they traded stocks online. What does this mean to e-marketers? It means that if you're constructing a site for goal-oriented consumers, you'd better make sure you can help facilitate their seeking. Rather than focus on entertainment, flash, and useless splash screens, the most effective sites are those that help people get the information they want when they need it. Straightforward data, information that invites comparison, and straight talk are going to win the day. A client buddy of mine showed me his website which heralds his retail location and attempts to sell nothing online. He said it has been the biggest moneymaker in the history of his 35-year-old company. Then he apologized for its lack of glitter and special effects. He asked how his site could be so successful even though it lacked anything to add razzmatazz and dipsydazzle. Now, you know the answer. ====================== Jay Conrad Levinson is probably the most respected marketer in the world. He is the inventor of "Guerrilla Marketing" and is responsible for some of the most outrageous marketing campaigns in history -- including the "Marlboro Man" -- the most successful ad campaign in history. In his latest book, "Put Your Internet Marketing on Steroids" Jay reveals how you can use marketing steroids legally to make your business insanely profitable. YOUR AFFILIATE LINK

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Product Review
All you have to do is copy the product review you want below and paste it on your website, in your newsletter, or send it to your friends. When you copy the product review, don't forget to include the resource box at the bottom of the article. Your affiliate ID needs to be inserted.

Additionally, if you have an e-zine or newsletter, you can feature this product review. You can also offer the product review as a "free report" in forums and newsgroups (no spamming please), and load it into your autoresponder to be delivered automatically to those who request it.

Product Review #1
This is Barely Legal... But You Can Still Get Away With It

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"This is Barely Legal... But You Can Still Get Away With It" A Review of Put Your Internet Marketing on Steroids by Mark Joyner, CEO, Aesop.com I guess it's human nature to be tempted by things that are forbidden -- or barely legal, for that matter. There's something wickedly delicious about "getting away with something" that makes us feel like the "cat that swallowed the canary." Face it. We all want an unfair advantage if the prize is appetizing enough. Olympic athletes took steroids before the anabolic drug was banned -- for the prize of a gold medal. What would you do for the prize of having an Internet business that is insanely profitable? I doubt that you'd do anything illegal... but if it were legal, you'd do almost anything, wouldn't you? What the heck am I talking about, you ask? Here it is: Just when I thought I'd read every valuable book on marketing, Jay Conrad Levinson revives my amazement yet again. Given the fact that Jay has always been famous (and notorious) for his unconventional and revolutionary ideas, I shouldn't be surprised that he has pioneered yet another blockbuster concept: steroidal marketing. In his new book, "Put Your Internet Marketing on Steroids," Jay took the proven concepts of the world's most successful companies, and synthesized them into a new type of marketing that any Internet business can use to make mega-profits. Among other things, he shows you how to make your Internet business insanely profitable on a tiny marketing budget -- and use stealth tactics to snatch business away from your competitors. Those 2 things alone are well worth the cover price. Somewhere along the way, I must have gotten pretty smug about Internet marketing because it took someone like Jay to give me a jolt in the head with his new arsenal of innovative strategies. He reveals things that most so-called marketing "gurus" don't even know -- but if they did, it would boost even their business by at least 30% to 40%. What can you expect from the man who made "guerrilla marketing" a household word, and masterminded 3 out of the 10 most successful advertising campaigns of the 20th century (including the Marlboro Man, Green Giant, and Fly the Friendly Skies)? "Put Your Internet Marketing on Steroids" is definitely a cyber treasure, and I recommend that you check out <a href="http://www.roibot.com/r_mos.cgi?IM7986_mosprhtml1">how Jay invented this amazing method of marketing.</a> <div align="center"> <table bgColor="#9c3000" border="0" cellSpacing="0" width="400"> <tbody> <tr> <td> <div align="center"> <table bgColor="#ffffff" border="0" cellPadding="7" cellSpacing="0" width="398"> <tbody> <tr> <td>"Ask almost any successful entrepreneur what the best book is for building a small business, and one of Levinson's titles will surely come up."-- Entrepreneur Business Success Guide</td> </tr> </tbody> </table> </div> </td> </tr> </tbody> </table> </div> Click here to check out <a href="YOUR AFFILIATE LINK">insider secrets that even marketing heavyweights don't know</a>.

Text Version

"This is Barely Legal... But You Can Still Get Away With It" A Review of "Put Your Internet Marketing on Steroids" By Mark Joyner, CEO, Aesop.com I guess it's human nature to be tempted by things that are forbidden -- or barely legal, for that matter. There's something wickedly delicious about "getting away with something" that makes us feel like the "cat that swallowed the canary." Face it. We all want an unfair advantage if the prize is appetizing enough. Olympic athletes took steroids before the anabolic drug was banned -- for the prize of a gold medal. What would you do for the prize of having an Internet business that is insanely profitable? I doubt that you'd do anything illegal... but if it were legal, you'd do almost anything, wouldn't you? What the heck am I talking about, you ask? Here it is: Just when I thought I'd read every valuable book on marketing, Jay Conrad Levinson revives my amazement yet again. Given the fact that Jay has always been famous (and notorious) for his unconventional and revolutionary ideas, I shouldn't be surprised that he has pioneered yet another blockbuster concept: steroidal marketing. In his new book, "Put Your Internet Marketing on Steroids," Jay took the proven concepts of the world's most successful companies, and synthesized them into a new type of marketing that any Internet business can use to make mega-profits. Among other things, he shows you how to make your Internet business insanely profitable on a tiny marketing budget -- and use stealth tactics to snatch business away from your competitors. Those 2 things alone are well worth the cover price. Somewhere along the way, I must have gotten pretty smug about Internet marketing because it took someone like Jay to give me a jolt in the head with his new arsenal of innovative strategies. He reveals things that most so-called marketing "gurus" don't even know -- but if they did, it would boost even their business by at least 30% to 40%. What can you expect from the man who made "guerrilla marketing" a household word, and masterminded 3 out of the 10 most successful advertising campaigns of the 20th century (including the Marlboro Man, Green Giant, and Fly the Friendly Skies)? "Put Your Internet Marketing on Steroids" is definitely a cyber treasure, and I recommend that you check out how Jay invented this amazing method of marketing. "Ask almost any successful entrepreneur what the best book is for building a small business, and one of Levinson's titles will surely come up."-- Entrepreneur Business Success Guide Click here to check out insider secrets that even marketing heavyweights don't know: http://www.roibot.com/r_mos.cgi?IM7986_mosprtext1 ====================== Jay Conrad Levinson's latest ebook, "Put Your Internet Marketing on Steroids," reveals how you can use marketing steroids legally to make your business insanely profitable. YOUR AFFILIATE LINK

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